Archive for the ‘Interactive Advertising’ Category

The Power of Natural Thinking

Changing a brand is never something you should do lightly. Especially when it’s for a huge company with almost 100 years of history. So it was a privilege to be invited to refresh the brand of Hydro Tasmania, Australia’s largest producer of renewable energy.

Head over to Our Work to see how we did it.

Hey, hey we’re the monkeys

While Foxtel were focusing on a strong consideration message in all their ATL channels, they developed a fantastic offer that went to market exclusively online. Our brief was to create some theatre around the offer, make a real song of dance of it. And true to the brief – that’s exactly what we did……

Happy Aussie Day

Lowe Sydney created an Australia Day (Jan 26th) promotion for financial services client – Aussie. The DM and digital campaign was designed to reward loyal Aussie customers and help them to celebrate the national holiday. A virtual beach was created where Aussie’s customers could visit, and enter raffle tickets into various prize draws. The website allowed visitors to explore and interact with the prizes on offer. Take a look at the site below.