Brisbane all wrapped up for boxing day match

In a bid to lift ticket sales to a boxing day football match, Lowe Sydney decided to set-up a free Christmas gift wrapping stall at a local shopping centre. The campaign for Football Federation Australia became known as The Great Christmas Gift Wrapping Swindle. What appeared to be a free gift-wrapping service, and a gesture of goodwill, turned out to be a jab at the Brisbane Roar football team and their fans.

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